Florida Keys
Fishing, diving and beaches on idyllic islands

Teeming with activities for visitors of all ages and interests, the islands of the Florida Keys make for a classic Florida vacation.

The destination Key Largo. Islamorado and, of course, Key West. Plus dozens of keys in between.

Your time in the Florida Keys can be as action-packed or as relaxed as you desire. Adventure-seekers can test their skills on a fishing charter. Get up close and personal with tropical fish on a snorkel trip, or dive to explore a famous Florida Keys ship wreck.

Visit local art galleries and museums. Shop for only-in-the-Keys gifts. Feast on fresh seafood at fine Florida Keys restaurants. Hang with the locals or just hang on a hammock.

A destination that defies all expectations

From picture-perfect weather, pristine beaches and top-rated attractions, to lavish hotels, eclectic dining and a thriving arts and culture scene, Miami has everything you need for the vacation of your dreams. Look forward to enjoying a mix of international sophistication, natural tropical beauty and authentic cultural diversity. 

The ultimate theme park destination

No place can inspire incredible stories quite like Orlando, Florida. While many visitors come for the legendary theme parks, Orlando’s appeal goes beyond, rivaling the most enticing global locales with its robust dining scene, mega outlet shopping malls, outdoor recreation and unique local history. To say that there’s something for everyone in Orlando is no magical thinking!

Tampa Bay
Attractions, shopping and sunshine in Central Florida

As the hip, urban heart of Florida’s west coast, Tampa Bay offers eternal sunshine, swaying palm trees and breathtaking sunsets for visitors seeking to replenish the body and soul. This diverse Florida destination brings together activities to fit any travel whim. Float on a river surrounded by native wildlife, get caught up in a pirate parade, indulge in the latest food and wine trends, sip a locally brewed beer or refresh your wardrobe at shops both trendy and vintage. Family-oriented attractions, museums, historic sites, lively events and vibrant nightlife guarantee that everyone in your crew will have lifelong memories to share.

Everglades National Park
A unique collection of wildlife in a one of a kind ecosystem

With more than 607,028 hectares of wild and scenic landscape inhabited by a bevy of plant and animal species, plan ahead to get the most out of a visit to the subtropical wilderness of Everglades National Park, which is a World Heritage Site. Learn about the park’s history and different ecosystems at the Ernest F. Coe Visitor Center Gallery. From the top of the 20-meter observation town in Shark Valley, gaze at points near and far, then decide how to best experience the park. Self-explorers can rent a bicycle or canoe. Others might want to join a tram or boat tour narrated by a naturalist.

St.Pete & Cleawater Beach
A beach destination guaranteed to please

Situated on a sun-drenched peninsula separating Tampa Bay from the Gulf of Mexico, St. Pete/Clearwater, with its 56 kilometers of white-sand beaches and lively cultural scene, offers a supercharged getaway in paradise. To enjoy a taste of refreshing Gulf breezes and fiery Florida sunsets, head to Clearwater Beach TripAdvisor's No. 1 Beach in the USA for 2018 and 2019. Looking for more sugar sand, old Florida vibes or untouched natural beauty? There’s a beach for every mood in St. Pete/Clearwater.

Fort Lauderdale
A relaxed beachside metropolis with culture and canals

Catering to travelers who want to experience its laid-back but refined seaside culture and beautiful scenery, the Greater Fort Lauderdale area welcomes visitors from around the world. Find yourself surrounded by blue skies, swaying palm trees and smiling faces – from the beaches to the Florida Everglades.

Fort Meyers & Sanibel
Find your bliss on pristine islands and beaches

Think Southwest Florida, and imagine blue skies and warm Gulf of Mexico waters. Think sunshine, white-sand beaches and uninhabited islands. Think of days spent spotting dolphins and searching for shells. Imagine evenings spent enjoying delicious seafood and watching sunsets. Find your island in the incredible region known as The Beaches of Fort Myers & Sanibel, just a few hours from Miami, Orlando and Key West.

Irresistible beaches with a luxury touch

In Southwest Florida are where postcard-perfect beaches meet the best of arts, culture, shopping, dining and nature. Full-service, beachfront resorts cater to every vacation whim, whether you’re looking for a spa getaway, a romantic retreat or a tropical cocktail in the sand. Palm tree-lined downtown Naples is a magnet for art aficionados, shopaholics and discerning foodies. Golfers from around the globe come to play championship courses at world-renowned golf clubs. Nature seekers have the legendary Florida Everglades and secluded Ten Thousand Islands at their fingertips, where out-of-the-ordinary adventures are just waiting to be had.

Laid-back beach vibes and historical surprises around every turn

Visitors are drawn to Pensacola to experience its beautiful, off-the-beaten-path beaches and outstanding waterfront restaurants serving fresh, local seafood. What many may be surprised to find out is that this unpretentious gem of a city also offers cultural diversions, from opera and ballet to the Pensacola Symphony Orchestra and the accredited Pensacola Museum of Art. There’s something for everyone in this vibrant seaside community waiting for you at the western edge of northern Florida.